Product Marketing Manager



Marketing & Communications, Product
New York, NY, USA
Posted on Monday, January 15, 2024

Pietra is revolutionizing the e-commerce industry by offering a comprehensive platform for entrepreneurs of all sizes. We make e-commerce accessible, helping businesses grow from an idea to a thriving brand with an all-in-one platform. We've experienced rapid growth and are backed by investors like Founders Fund and Andreessen Horowitz.

At Pietra, you’ll be part of a dynamic, creative, and supportive team. We value full ownership of projects and encourage our employees to bring their unique perspectives and ideas to the table. Our mission is to empower creators and entrepreneurs, and we seek individuals who are passionate about making a significant impact in the e-commerce industry.

As Pietra's first dedicated Product Marketing Manager, you will play a pivotal role in shaping our product marketing strategies and execution. Reporting directly to the VP of Growth, you will maximize Pietra's market opportunities by setting and executing a go-to-market strategy for product success.


  • Develop and execute go-to-market plans
  • Conduct market research, collaborate with sales and product management teams, and lead product marketing initiatives to drive growth and adoption.
  • Work closely with cross-functional teams to develop messaging and positioning for new products, monitor market trends, and identify key customer insights to inform product strategies.

What you’ll bring to Pietra:

  • Minimum of 3 years’ experience in product marketing, go-to-market strategy, or product management.
  • Exceptional analytical and problem-solving skills.
  • Excellent verbal and written communication skills.
  • Proven ability to multitask and maintain attention to detail in a fast-paced environment.
  • Team player with a knack for creative problem-solving and strategic thinking.
  • Experience in technology or software industry is a plus