Social Media Marketing Manager
Lifeforce
Marketing & Communications
Remote
Posted on Sep 11, 2024
Lifeforce is the largest longevity medicine program in the U.S. and the future of proactive care. We’ve built the first comprehensive, proactive health program combining diagnostics, doctors, coaches, and science-backed longevity therapies. We are hiring a Social Media Marketing Manager with a passion for health and wellness and a knack for growing and nurturing a brand-focused community. You will be a part of an innovative, fast-paced team dedicated to accelerating Lifeforce growth by bringing our story to social platforms.
Responsibilities will include:
- Develop a revamped social media strategy that aligns with current brand strategy as well as consumer and member insights.
- Translate Brand’s content strategy into social content across target channels.
- Develop and maintain a monthly posting schedule that optimizes content performance in the channels as well as manage daily posting schedules across all accounts. Create original content assets that align with the brand’s identity, while feeling native and intentional for each social platform.
- Partner with Brand designer to brief in supplementary content as needed.
- Lead community management for channels; monitor comments, mentions, direct messages, and adverse event reporting across social channels.
- Use social listening platform and native platform tools to analyze the performance of social media campaigns, track and report on traffic, engagement, and audience development.
- Implement tactics to increase web traffic and customer engagement metrics aligned with broader marketing strategies.
- Maintain relationships and regularly communicate with new and existing brand partners and ambassadors through the social channels.
You should get in touch if you have:
- You live and breathe social media — you love it and are constantly thinking about new ways to connect, grow, and push the boundaries in these channels.
- A Bachelor’s degree in marketing communications or a related field of study.4+ years of social media and/or customer engagement experience.
- Strong knowledge and experience across major social networks including X and LinkedIn.
- Experience with fitness, wellness, healthcare, and pharmaceuticals preferred.
- You’ve built a strong customer community from the ground up and love this process.
- You desire to grow the social presence and customer-engagement platform in a high-paced startup environment.
- Experience with Sprout Social, Later, and Canva.
- Experience coordinating with outside vendors and partners.
- Exceptional organizational skills and attention to detail while prioritizing tasks, meeting deadlines, and staying organized.
- Strong written communication skills and feels comfortable copywriting on behalf of brands.
- History of success thriving in a fast-paced, collaborative team environment.
What we offer:
- A talented, creative, and high-EQ team.
- Competitive pay with equity compensation.
- Generous benefits package including Healthcare, Dental, and Vision.
- Ability to create the organization's culture as an early key contributor.
- Opportunity to truly have an impact within a growing organization.
